The music streaming medias face much competition. Apple and Google are working hard to surpass Spotify and Pandora. Spotify and Tesla Motor Inc teamed up to promote Spotify service in Tesla electric cars.
From December 22, the users who own Model S, Model X from Europe, Australia or Hong Kong will enjoy free Spotify monthly music service. It used to charge $10 each month. Tesla has upgraded its car firmware and implant Spotify service.
The car owners can also enjoy Spotify service even though they are unregistered users. The British Daily Telegraph reported that the Spotify is binding to Tesla electronic car one for one. It will be unable to access on laptops or other devices.
Tesla teamed up with Rdio for car music service for a long time. However, Rdio announced to bankrupt lately due to the intense competition in music streaming media field. Some of Rdio valuable assets were acquired by Pandaro. Tesla decided to choose Spotify for its new music service partner.
The Spotify service in Tesla electronic cars will be ads free. The car owners can opt the Spotify service with the help of built-in car infortainment system.
To Spotify, it is a good chance to team up with Tesla. Spotify is the music streaming service provider that ranks in second in the world. Apple is promoting its Apple Music on iOS devices. Its followers are running after Spotify’s.
It is not the first time that Spotify teams up with car manufacturers. It cooperated with BMW, Ford, Mini and so on.
It is reported that Tesla won’t charge car owners for the Internet expense caused by Spotify music service.